LG Electronics’ virtual human Reah Keem debuts as singer…produced by Yoon Jong-shin

연합뉴스 / 2022-01-11 11:11:38
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▲ This photo, provided by LG Electronics, shows Reah Keem. (PHOTO NOT FOR SALE) (Yonhap)



SEOUL, Jan. 11 (Yonhap) – Reah Keem, a virtual human created by LG Electronics, will make a debut as a singer.

LG Electronics explained on Jan. 11 that it has recently signed Memorandum of understanding(MOU) with South Korean entertainment company Mystic Story for the debut of Reah Keem.

Under the agreement, Reah participates in “Virtual Human Musician Project” of Mystic Story.

Yoon Jong-shin, CEO and the representative producer of Mystic Story, participates in the project and produces Reah’s song as well as her voice.

Reah is a virtual human being created by LG Electronics using Artificial Intelligence (AI) technology.

Reah made a surprise appearance as a speaker of the "LG Electronics Press Conference" and stood in public for the first time at "CES 2021,” which is the world's biggest electronics·IT exhibition held last year.

The music video teaser was unveiled at "LG World Premiere,” introduced by LG Electronics, on Jan. 4 this year, informing the approaching debut of the singer.

Reah, who introduced herself as a “singer-songwriter and DJ” on her Instagram account, showed her ambition, "I want to become an artist who delivers cultural content and messages that we can all communicate and enjoy together by combining various elements, such as visual art and fashion."



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